3D televisions Set for 2010

The news on the influx of 3D-ready televisions has caused much stir on different industries, such as in film and television. With the statement from Sony and Panasonic confirming that 3D technology will reach homes by 2010, people have started to perceive technology as a more daring attempt to attract the mainstream audience.

The introduction of 3D to homes has inevitably received various comments from different industries, since there will be a need to retool film and television to be able to produce a novel product that will cater to the new technology of home 3D.

Sony and Panasonic, in their commitment to give maximum HD experience, said that they will provide “active glasses” and that they will separate the 3D hardware.

Another factor that emerged as an important issue is the cost of broadcasting footage in 3D. Apart from this, the actual shooting of a 3D coverage will require a longer time of learning, developing, and improving.

Richard Yeowart of Arena TV said that there are no clear and sure signals of the influx of commercial 3D cameras. He also believed that the manufacturers were taken aback with the claims of 3D technology invading homes.

Filming using 3D technology is perceived to be different since it will impose new demands on the technical aspects. Furthermore, 3D scenes will require the brain to process longer. This implies that short scenes will be effective in amusing the audience. In a 3D coverage, there will be a need for cuts in between 5-10 seconds which is relatively longer than the cuts in sports games.

Indeed, production outfits will need to adapt to this new technology.